Levers of Digital Marketing
SEO NATURAL REFERENCING
Advertising campaign
Do you want to give immediate visibility to your business?
A Pay-Per-Click (PPC) campaign allows your site to appear in a very good position on Google.
To do this, we will implement a strategy that will target the most relevant keywords and allow the best return on investment.
If the approach guarantees a result, these effects can be limited in time when the budget no longer follows.
SEO NATURAL REFERENCING
1st Page on Google
Many criteria are taken into account by Google to rank you in the best positions on the keywords you are targeting.
Among them Content (quality of the architecture of your site and its content) and Netlinking (the quality and quantity of links to your website).
Unlike paid referencing, setting up a natural referencing strategy will require more time and analysis but will be much more profitable in the medium term.
Depending on your objectives, our field of action may extend from 3 to 12 months. If the process takes a long time to set up, it will be effective over time once optimized.
Our SEO strategy around 3 axes
Keyword research
We choose the keywords in your domain taking into account Google queries and the competition.
Site content
We implement SEO architecture by creating pages and articles with activity related content.
Link building
We create external links to your site via partner sites (news sites, blogs, forums, directories etc ...).
SOCIAL NETWORKS
Social networks, a strategic asset
Today social networks are essential and it is essential for a company to be present on one of these platforms.
Thanks to social networks, you will be able to obtain greater visibility with your target audience, interact directly with your subscribers or even vary the origin of your website traffic while being less dependent on Google.
YouTube
Community management to give a real identity to your company
However, your mere presence on these networks is not enough to be successful. It is essential to set up a content strategy in order to obtain results, we will then speak of community management
The role of WebnDigital will be to define the core target of your business, identify the networks on which your presence is important and create an editorial line related to your activity by publishing targeted content and information.
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